About Constant Contact
Launched in 1998 by Gail F. Goodman, Constant Contact provides email-marketing and survey solutions to an enormous base of more than 150,000 customers. Headquartered in Waltham, Massachusetts, Constant Contact is a burgeoning enterprise, having been featured on many “fastest-growing companies” lists such as the Inc. 5000.
As stated on their website, “Constant Contact champions the needs of small organizations and provides them with an easy and affordable way to build successful, lasting customer relationships.”
Plans and features
For small lists of up to 500 subscribers, Constant Contact’s service costs a mere $15 a month. For larger lists, the pricing is accordingly stepped up, the max being $150 for 25,000 contacts. There is a discount if you prepay of 6 months or more.
All of your lists can be automatically or manually imported, and then managed through the Constant Contact Web Interface. These lists can be segmented as you choose and emailed accordingly. All emails can be crafted either from scratch or with the help of a template from CC’s pool of over 200 free templates. These templates are categorized as email newsletters, promotions, e-cards, invitations etc. You can also embed links, surveys, coupons, PayPal buttons and up to 5 images in your emails.
Constant Contact provides real-time tracking services which monitor every intricate detail of your emails including clickthroughs, read and send receipts, unsubscribes, and new additions. They also boast above-average U.S. email inbox delivery, which guarantees a very high receipt rate.
Support
Constant Contact’s support is, without contest, unsurpassed by any other competitor in the industry. First, there’s the array of carefully designed, step-by-step tutorials covering a whole host of related topics. Then, you get totally unlimited and free phone, chat and email support. Most impressive is the fact that almost all support queries are addressed within 2 hours!
A FAQ and knowledgebase are available to you with a buzzing user community where you can network with other Constant Contact users. As if all this wasn’t enough, you can also take advantage of highly productive, live webinars, or watch recorded ones.
Conclusion
Constant Contact is one of very few email marketing providers that present a thorough yet compact list of features. Coupled with their breathtaking support, this makes the price tag look like a complete steal. Needless to say, all this amounts to a top-notch marketing choice for your website; one that you can’t fail to notice.